From strategy to ship

I work as an embedded partner, not a distant consultant. That means regular check-ins, async collaboration via Slack or your preferred tools, and full transparency on progress. I adapt to your team's workflow rather than imposing my own.

It depends on scope. A UX audit takes 1-2 weeks. A focused design sprint is 2-4 weeks. End-to-end product design typically runs 6-12 weeks. I'll give you a clear timeline after understanding your specific needs.

Both. I work with early-stage founders who need to validate ideas and move fast, as well as established teams who want to improve existing products. The approach adapts to where you are in your journey.

A thorough evaluation of your product's user experience, including heuristic analysis, usability assessment, and competitive benchmarking. You'll receive a prioritised report with actionable recommendations, not just a list of problems.

I help teams structure complex information so users can actually find and understand it. This includes information architecture, content models, messaging frameworks, and content design. I have particular experience in healthcare and regulated industries where clarity is critical.

AI is integrated throughout my process. I use it to accelerate research synthesis, explore design directions, generate copy variations, and speed up development. It means faster delivery without cutting corners on quality or rigour.

Absolutely. I often embed with in-house designers, developers, and product managers. I'm collaborative by nature and focused on elevating the whole team, not just delivering my own work.